An ultra-gentle, broad-spectrum mineral sunscreen for sun protection, based entirely on mineral zinc oxide particles. The soft, creamy, easy-to-apply texture does not leave a thick white cast on the skin. Free of chemical UV filters. Fragrance-free! Dermatologically tested, non-sensitizing! Rich in soothing ingredients (bisabolol, allantoin) and water and oil-soluble antioxidants (tocopherol and hydroxyacetophenone) to minimize damage from free radicals during UV exposure. The formula is supported by an abundance of emollient botanical oils and plant sterols to protect the skin's lipid barrier function, while mineral salts from the ancient Dead Sea enhance the skin's ability to retain moisture. Formulated as a "no wash-off" Water-in-Oil emulsion, it locks in moisture to support skin softness and suppleness throughout the day. An ideal sunscreen for the whole family! High mineral protection SPF 50, chemical-free! The W/O inverse emulsion does not wash off easily with water! Stays on the skin all day long! Directions for use: Apply to face and neck before sun exposure and