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Discontinue use if sensitivity or irritation occurs.\u003c\/p\u003e\u003c\/div\u003e","brand":"Kava Kava","offers":[{"title":"Default Title","offer_id":42161566941335,"sku":"729013902177","price":109.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/blonde-hair-mask-550-ml-kava-kava.jpg?v=1787561445"},{"product_id":"silver-mask-for-blonde-and-bleached-hair-500-ml-wellness-he","title":"Silver Mask for Blonde and Bleached Hair 500 ml | Wellness","description":"\u003cdiv dir=\"ltr\"\u003e\u003ch2\u003eProduct description\u003c\/h2\u003e\u003cp\u003eSilver Mask for Blonde and Bleached Hair 500 ml by Wellness is a quality Hair Mask intended for use according to the product purpose and the manufacturer’s directions.\u003c\/p\u003e\u003ch2\u003eKey benefits\u003c\/h2\u003e\u003cul\u003e\u003cli\u003eOriginal product by Wellness\u003c\/li\u003e\u003cli\u003eClear product information for easy selection\u003c\/li\u003e\u003cli\u003eSuitable for its intended use as Hair Mask\u003c\/li\u003e\u003cli\u003eClearly identified product packaging\u003c\/li\u003e\u003c\/ul\u003e\u003ch2\u003eProduct details\u003c\/h2\u003e\u003cul\u003e\u003cli\u003e\u003cstrong\u003eBrand:\u003c\/strong\u003e Wellness\u003c\/li\u003e\u003cli\u003e\u003cstrong\u003eProduct type:\u003c\/strong\u003e Hair Mask\u003c\/li\u003e\u003c\/ul\u003e\u003ch2\u003eDirections\u003c\/h2\u003e\u003cp\u003eUse according to the package directions and intended purpose. Discontinue use if sensitivity or irritation occurs.\u003c\/p\u003e\u003c\/div\u003e","brand":"Wellness","offers":[{"title":"Default Title","offer_id":42161638965399,"sku":"7290110922931","price":139.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/silver-mask-for-blonde-and-bleached-hair-500-ml-wellness.webp?v=1787573270"},{"product_id":"silver-shampoo-for-blonde-and-bleached-hair-500-ml-wellness-he","title":"Silver Shampoo for Blonde and Bleached Hair 500 ml | Wellness","description":"\u003cdiv dir=\"ltr\"\u003e\u003ch2\u003eProduct description\u003c\/h2\u003e\u003cp\u003eSilver Shampoo for Blonde and Bleached Hair 500 ml by Wellness is a quality Shampoo intended for use according to the product purpose and the manufacturer’s directions.\u003c\/p\u003e\u003ch2\u003eKey benefits\u003c\/h2\u003e\u003cul\u003e\u003cli\u003eOriginal product by Wellness\u003c\/li\u003e\u003cli\u003eClear product information for easy selection\u003c\/li\u003e\u003cli\u003eSuitable for its intended use as Shampoo\u003c\/li\u003e\u003cli\u003eClearly identified product packaging\u003c\/li\u003e\u003c\/ul\u003e\u003ch2\u003eProduct details\u003c\/h2\u003e\u003cul\u003e\u003cli\u003e\u003cstrong\u003eBrand:\u003c\/strong\u003e Wellness\u003c\/li\u003e\u003cli\u003e\u003cstrong\u003eProduct type:\u003c\/strong\u003e Shampoo\u003c\/li\u003e\u003c\/ul\u003e\u003ch2\u003eDirections\u003c\/h2\u003e\u003cp\u003eUse according to the package directions and intended purpose. 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Discontinue use if sensitivity or irritation occurs.\u003c\/p\u003e\u003c\/div\u003e","brand":"La Beaute","offers":[{"title":"Default Title","offer_id":42161639981207,"sku":"7290110211882","price":79.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/silverplex-mask-for-blonde-and-gray-hair-500-ml-la-beaute.webp?v=1787573347"},{"product_id":"therapeutic-hair-smoothing-for-bleached-hair-1000-ml-silica-he","title":"Therapeutic Hair Smoothing for Bleached Hair 1000 ml | Silica","description":"\u003cdiv dir=\"ltr\"\u003e\u003ch2\u003eProduct description\u003c\/h2\u003e\u003cp\u003eTherapeutic Hair Smoothing for Bleached Hair 1000 ml by Silica is a quality Hair Smoothing Treatment intended for use according to the product purpose and the manufacturer’s directions.\u003c\/p\u003e\u003ch2\u003eKey benefits\u003c\/h2\u003e\u003cul\u003e\u003cli\u003eOriginal product by Silica\u003c\/li\u003e\u003cli\u003eClear product information for easy selection\u003c\/li\u003e\u003cli\u003eSuitable for its intended use as Hair Smoothing Treatment\u003c\/li\u003e\u003cli\u003eClearly identified product packaging\u003c\/li\u003e\u003c\/ul\u003e\u003ch2\u003eProduct details\u003c\/h2\u003e\u003cul\u003e\u003cli\u003e\u003cstrong\u003eBrand:\u003c\/strong\u003e Silica\u003c\/li\u003e\u003cli\u003e\u003cstrong\u003eProduct type:\u003c\/strong\u003e Hair Smoothing Treatment\u003c\/li\u003e\u003c\/ul\u003e\u003ch2\u003eDirections\u003c\/h2\u003e\u003cp\u003eUse according to the package directions and intended purpose. Discontinue use if sensitivity or irritation occurs.\u003c\/p\u003e\u003c\/div\u003e","brand":"Silica","offers":[{"title":"Default Title","offer_id":42161643618455,"sku":"54-1102","price":1590.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/therapeutic-hair-smoothing-for-bleached-hair-1000-ml-silica.jpg?v=1787573696"},{"product_id":"silverplex-serum-for-blonde-and-gray-hair-120-ml-la-beaute-he","title":"Silverplex Serum for Blonde and Gray Hair 120 ml | La Beaute","description":"\u003cdiv dir=\"ltr\"\u003e\u003ch2\u003eProduct description\u003c\/h2\u003e\u003cp\u003eSilverplex Serum for Blonde and Gray Hair 120 ml by La Beaute is a quality Hair Serum intended for use according to the product purpose and the manufacturer’s directions.\u003c\/p\u003e\u003ch2\u003eKey benefits\u003c\/h2\u003e\u003cul\u003e\u003cli\u003eOriginal product by La Beaute\u003c\/li\u003e\u003cli\u003eClear product information for easy selection\u003c\/li\u003e\u003cli\u003eSuitable for its intended use as Hair Serum\u003c\/li\u003e\u003cli\u003eClearly identified product packaging\u003c\/li\u003e\u003c\/ul\u003e\u003ch2\u003eProduct details\u003c\/h2\u003e\u003cul\u003e\u003cli\u003e\u003cstrong\u003eBrand:\u003c\/strong\u003e La Beaute\u003c\/li\u003e\u003cli\u003e\u003cstrong\u003eProduct type:\u003c\/strong\u003e Hair Serum\u003c\/li\u003e\u003c\/ul\u003e\u003ch2\u003eDirections\u003c\/h2\u003e\u003cp\u003eUse according to the package directions and intended purpose. 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Shake the product over thinning hair - and you will see immediate results!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe topic comes in several colors and is suitable for use by both men and women. The topic creates a feeling and look of full and natural full hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eContains 26 grams.\u003c\/span\u003e\u003c\/p\u003e","brand":"Kava Kava","offers":[{"title":"Default Title","offer_id":42161666162839,"sku":"blond-fiber","price":109.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/products\/26-30831854420119.jpg?v=1769551773"},{"product_id":"saryna-key-color-lasting-trio-kit","title":"Saryna Key Color Lasting Trio Kit","description":"\u003cp\u003e\u003cspan data-sheets-value='{\"1\":2,\"2\":\"\\nSHAMPOO\\n How it works: SARYNA KEY™ Color Lasting Treatment Shampoo harmoniously blends Shea butter and wheat proteins. The virtues of these active ingredients soften your \\nhair, coat it with an ultra-protective layer and delicately seal split ends. The active proteins enhance and fortify the overall texture of your hair. Our low-pH shampoo ensures \\nyour hair remains radiant for longer and hinders pigment loss. Leaves your hair ever-so silky, soft and radiant.\\n\\nTREATMENT OIL \\n How it works: The Color Lasting Treatment Oil is made with shea butter which is a natural source of keratin that repairs hair. The natural keratin coats hair leaving it soft, \\nshiny and manageable. This unique formula is lightweight and easily absorbed. Leaves hair soft and shiny from the first use.\\n\\nTREATMENT BUTTER\\n How it works: SARYNA KEY™ Color Lasting Shea Butter cares for, restores and revitalizes colored hair. It contains enhanced concentrations of Shea Butter, one of nature’s \\npurest and richest sources of vitamins A,E, F, amino acids and keratin. Our treatment butter’s natural keratin ensures your hair is silkily-soft and radiant whilst its amino acids \\nboost proteins required for long-lasting bounce and forever-bright color.\\n\"}' data-sheets-userformat='{\"2\":15297,\"3\":{\"1\":0},\"9\":0,\"10\":2,\"11\":4,\"12\":2,\"14\":{\"1\":2,\"2\":0},\"15\":\"Arial, sans-serif\",\"16\":11}'\u003eSHAMPOO\u003cbr\u003eHow it works: SARYNA KEY™ Color Lasting Treatment Shampoo harmoniously blends Shea butter and wheat proteins. The virtues of these active ingredients soften your\u003cbr\u003ehair, coat it with an ultra-protective layer and delicately seal split ends. The active proteins enhance and fortify the overall texture of your hair. Our low-pH shampoo ensures\u003cbr\u003eyour hair remains radiant for longer and hinders pigment loss. Leaves your hair ever-so silky, soft and radiant.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eTREATMENT OIL\u003cbr\u003eHow it works: The Color Lasting Treatment Oil is made with shea butter which is a natural source of keratin that repairs hair. The natural keratin coats hair leaving it soft,\u003cbr\u003eshiny and manageable. This unique formula is lightweight and easily absorbed. Leaves hair soft and shiny from the first use.\u003c\/p\u003e\n\u003cp\u003eTREATMENT BUTTER\u003cbr\u003eHow it works: SARYNA KEY™ Color Lasting Shea Butter cares for, restores and revitalizes colored hair. It contains enhanced concentrations of Shea Butter, one of nature’s\u003cbr\u003epurest and richest sources of vitamins A,E, F, amino acids and keratin. Our treatment butter’s natural keratin ensures your hair is silkily-soft and radiant whilst its amino acids\u003cbr\u003eboost proteins required for long-lasting bounce and forever-bright color.\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-sheets-value='{\"1\":2,\"2\":\"\\nSHAMPOO \\n Wet your hair, add a little shampoo and massage well, rinse thoroughly and repeat as needed.\\n \\nTREATMENT OIL \\n Apply desired amount to clean, damp or dry hair. focusing on ends.\\n \\nTREATMENT BUTTER \\n After shampooing, gently massage in the amount of butter you need, focus on tips especially. Leave on for 2-3 minutes, then rinse thoroughly. For perfect \\nresults, use hand-in-hand with SARYNA KEY™ Color Lasting Treatment Shampoo.\\n \"}' data-sheets-userformat='{\"2\":15297,\"3\":{\"1\":0},\"9\":0,\"10\":2,\"11\":4,\"12\":2,\"14\":{\"1\":2,\"2\":0},\"15\":\"Arial, sans-serif\",\"16\":11}'\u003eSHAMPOO\u003cbr\u003eWet your hair, add a little shampoo and massage well, rinse thoroughly and repeat as needed.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eTREATMENT OIL\u003cbr\u003eApply desired amount to clean, damp or dry hair. focusing on ends.\u003c\/p\u003e\n\u003cp\u003eTREATMENT BUTTER\u003cbr\u003eAfter shampooing, gently massage in the amount of butter you need, focus on tips especially. Leave on for 2-3 minutes, then rinse thoroughly. For perfect\u003cbr\u003eresults, use hand-in-hand with SARYNA KEY™ Color Lasting Treatment Shampoo.\u003c\/p\u003e","brand":"Saryna Key","offers":[{"title":"Default Title","offer_id":42161680973975,"sku":"sar-cl-kit","price":261.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/products\/cl_trio-kit.jpg?v=1769552007"},{"product_id":"olaplex-no-4p-blonde-enhancer-toning-shampoo-250ml","title":"Olaplex No.4P Blonde Enhancer Toning Shampoo 250ml","description":"\u003cp\u003eHighly concentrated purple shampoo cleanses, tones, and repairs while keeping hair hydrated from roots to ends. Sulfate-free formula creates a rich lather to neutralize brassiness and boost brightness after one use for all blonde, lightened, and grey hair.\u003c\/p\u003e","brand":"Olaplex","offers":[{"title":"Default Title","offer_id":42161681236119,"sku":"850018802239","price":159.9,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/4p-250--30841413795991.webp?v=1769552014"},{"product_id":"loreal-professionnel-serie-expert-blondifier-masque-500ml","title":"Loreal Professionnel Serie Expert Blondifier Masque - 500ml","description":"\u003cp data-mce-fragment=\"1\"\u003eThis nourishing masque, enriched with Polyphenols present in the Açai berry extract, replenishes, smoothes and nourishes the hair fibre, enhancing shine and radiance of blonde hair.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eDirections for use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eApply evenly to shampooed and towel-dried hair. Comb through.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eRinse thoroughly. In case of contact with eyes, rinse them immediately.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003eFor best results, use in conjunction with: Serie Expert Blondifier Cool or Gloss Shampoo.\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":42503001964695,"sku":"3474636975426","price":246.9,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/500--30841428017303.webp?v=1769552399"},{"product_id":"loreal-professionnel-serie-expert-violet-dyes-magnesium-neutralising-and-brightening-shampoo-500ml","title":"Loreal Professionnel Serie Expert Violet Dyes + Magnesium Neutralising and Brightening Shampoo 500ml","description":"\u003cspan data-mce-fragment=\"1\"\u003eEven mature hair needs its beauty and shine. Just cause you’re getting older doesn’t mean that your hair should lose its beauty. No. Shine with our hair and be proud to be silver. Natural silver tones are a thing to be jealous of, since the colored kind will never be the same. Stay unique, stay pretty with L’Oreal Silver Magnesium shampoo. It helps your hair strands stay hydrated, restoring the optimal water balance, strengthening weakened hair. This shampoo has a light coloring effect, giving your hair a nice platinum shade, with 100% reliability, eliminates yellowness and any unpleasant streaks in gray hair. This product gives hair an amazing appearance and healthy radiance, making it softer, silkier and more obedient. Please note that the list of ingredients for the products is updated regularly. Always check the up-to-date product ingredients on the product packaging to make sure it suits you.\u003c\/span\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":42503134806167,"sku":"3474636974269","price":169.9,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/products\/500--30841428476055.jpg?v=1769552407"},{"product_id":"loreal-professionnel-serie-expert-blondifier-gloss-shampoo-500ml","title":"Loreal Professionnel Serie Expert Blondifier Gloss shampoo 500ml","description":"\u003cspan data-mce-fragment=\"1\"\u003eFor the care of fair hair, L'Oreal Professionnel specialists have created a new product line, Blondifier, for the ultimate hair care of blonde hair. This line will help revitalize bleached or colored hair, give it shine and radiance. Keep your blonde hair healthy and shiny with the Blondifier Gloss shampoo. The professional formula is enriched with polyphenol, which is present in Acai extract, provides nutrition and helps smooth damaged hair. Shampoo gently cleanses the hair and will emphasize the shine and color of lighter hair. After applying shampoo, we recommend using the L'Oréal Professionnel Serie Expert Blondifier conditioner or masque for additional nutrition and shine.\u003c\/span\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":42503137329303,"sku":"3474636975907","price":169.9,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/products\/500--30841428541591.jpg?v=1769552408"},{"product_id":"פול-מיטשל-שמפו-פוראבר-בלונד-710-מל","title":"Paul Mitchell Shampoo Forbar Blonde 710 ml","description":"\u003cp\u003e Shampoo containing turmeric lemon and chamomile peels. \u003c\/p\u003e\n\u003cp\u003e Gives a bright and glowing look for blonde hair. Salt -free shampoo that strengthens the hair. \u003c\/p\u003e\n\u003cp\u003e Contains a protein, the hair cling and a breaking shield and prevents split edges. \u003c\/p\u003e\n\u003cp\u003e No animal, in the Ministry of Health's license. \u003c\/p\u003e","brand":"Paul Mitchell","offers":[{"title":"Default Title","offer_id":43018285383831,"sku":"009531123615","price":199.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/710--31692387483799.webp?v=1769553482"},{"product_id":"שוורצקופף-תחליב-חמצן-בלונדמי-1000-מ-ל","title":"Schwarzkopf Blondme Premium Developer - 1000 ml","description":"\u003cp\u003eBlondme Premium Developer emulsion for maximum performance and improvement in combination with\u0026nbsp;Blndme products for hair coloring.\u003c\/p\u003e\n\u003cp\u003eAvailable: 2%, 6%, 9%, 12%\u003c\/p\u003e","brand":"Schwarzkopf","offers":[{"title":"2%","offer_id":43166121984151,"sku":"4045787922684","price":49.0,"currency_code":"ILS","in_stock":true},{"title":"6%","offer_id":43168922075287,"sku":"4045787922400","price":49.0,"currency_code":"ILS","in_stock":true},{"title":"9%","offer_id":43168922108055,"sku":"4045787925401","price":49.0,"currency_code":"ILS","in_stock":true},{"title":"12%","offer_id":43168922140823,"sku":"4045787922721","price":49.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/DAVIDI3454_220220231509271.webp?v=1769553658"},{"product_id":"שוורצקופף-אבקת-הבהרה-בלונדמי-450-גרם","title":"Schwarzkopp PowDr Blonde Bloodami - 450 grams","description":"\u003cp\u003e White Lighting PowDr up to 9 levels of lifting with pybrplex technology to strengthen the appropriate hair roots for all coloring techniques\/\u003c\/p\u003e\n\u003cp\u003e Blondme Blondme PowDr contains the anti-yellow effect and advanced neutralization. \u003c\/p\u003e\n\u003cp\u003e for use with oxygen emulsion in Lundami 2% and 6%. \u003c\/p\u003e","brand":"Schwarzkopf","offers":[{"title":"Default Title","offer_id":43049042411671,"sku":"4045787928426","price":149.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/36317.webp?v=1769553672"},{"product_id":"שוורצקופף-אבקת-הבהרה-איגורה-וריו-בלונד-פלוס-450-גרם","title":"Schwarzkopf PowDr Blind Igora and Rio Blond plus - 450 grams","description":"\u003cp\u003e Igora and Rio Blond plus provides up to 7 levels of lifting with minimum hair breaking while controlling the clarification proceSR whether used to shades or on a full head. \u003c\/p\u003e\n\u003cp\u003e Easy clarification powDr with Februplex technology to strengthen hair fibrous relationships. \u003c\/p\u003e\n\u003cp\u003e After using powDr, use Paverflex # 2 which is a stroll that reinforces internal hair ties and seals the hair surface for maximum hair quality. \u003c\/p\u003e","brand":"Schwarzkopf","offers":[{"title":"Default Title","offer_id":43049042804887,"sku":"4045787980493","price":149.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/442138170_093f1ea5-fa1a-4e55-8cda-80a627eb16c4.webp?v=1769553673"},{"product_id":"שוורצקופף-שמפו-לשיער-בלונד-קולור-פריז-250-מל","title":"Schwarzkopf Blonde Color Paris Hair Shampoo 250 ml","description":"\u003cspan data-mce-fragment=\"1\"\u003eA pigmented care shampoo, specially developed for gray and colored hair.\u003c\/span\u003e \u003cspan data-mce-fragment=\"1\"\u003eThe shampoo removes unwanted warm tones from the hair and makes the hair color cooler.\u003c\/span\u003e \u003cspan data-mce-fragment=\"1\"\u003eThe hair color is protected, due to the PH value of 4.5 found in the product, moreover, the hair gets a beautiful shine due to the natural keratin.\u003c\/span\u003e \u003cspan data-mce-fragment=\"1\"\u003eThe P value also contributes to scalp care.\u003c\/span\u003e \u003cspan data-mce-fragment=\"1\"\u003eWhen using the shampoo on very white and light hair, it gets a Sandra shine.\u003c\/span\u003e","brand":"Schwarzkopf","offers":[{"title":"Default Title","offer_id":43405542686871,"sku":"4045787723472","price":89.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/250--32813287080087.webp?v=1769554163"},{"product_id":"פסטל-מסכת-סילבר-לשיער-אנטי-איג-ינג-לנטרול-גוון-צהוב-500-מל","title":"Pastel Silver Anti-Aging Hair Mask to Neutralize Yellow Tone 500 ml","description":"\u003cp data-mce-fragment=\"1\" style=\";text-align:left;direction:ltr\"\u003e Salt-free Silver Pastel Mask for gray or blonde hair to neutralize yellow tones\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\" style=\";text-align:left;direction:ltr\"\u003e Salt-free Silver Pastel Mask is also suitable for nurturing and maintaining shine in white, gray, or blonde hair.\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\" style=\";text-align:left;direction:ltr\"\u003e A formula that combines innovative technology to neutralize yellowish tones in hair with blue and purple pigments that provide natural shine.\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\" style=\";text-align:left;direction:ltr\"\u003e Additionally contains a keratin complex and algae extract that grows in the North Atlantic Ocean.\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\" style=\";text-align:left;direction:ltr\"\u003e Algae excel in their ability to grow rapidly and densely and are resistant to harsh climatic conditions.\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\" style=\";text-align:left;direction:ltr\"\u003e The complex gives hair immediate moisture, strength and flexibility, and the ability to cope with sun and environmental damage.\u003c\/p\u003e\n\n \u003cp data-mce-fragment=\"1\" style=\";text-align:left;direction:ltr\"\u003ePrevents dryness and moisture loss and helps prevent split ends and smooth hair keratin.\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\" style=\";text-align:left;direction:ltr\"\u003e Leaves hair shiny, vital, healthy and pleasant to the touch.\u003c\/p\u003e","brand":"Pastel","offers":[{"title":"Default Title","offer_id":43606596255895,"sku":"7290014302204","price":89.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/63d678c491c20.webp?v=1769554659"},{"product_id":"אוקטן-פרל-ספריי-סיבים-לנפח-וכיסוי-שורשים-בלונד-200-מל","title":"Octane Pearl Fiber Spray for Volume and Root Coverage Blonde 200 ml","description":"\u003cspan data-mce-fragment=\"1\"\u003eAn innovative and unique development from the Octane Pearl series. A fiber spray in various shades containing organic materials combined with mineral-enriched keratin fibers. These fibers are charged with static electricity and upon contact with the hair, they adhere to the thinning area of ​​the hair, merge with it and create an area full of hair that can be combed and styled, all in less than 30 seconds. Octane Fiber Spray is a revolutionary cosmetic product that provides a solution for women and men with thinning or falling hair. It also dyes white roots that have grown in and provides a solution between color and color to cover gray hair.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e \u003cspan data-mce-fragment=\"1\"\u003eDoes not get dirty or come off in water, is resistant to rain and only comes off when washed with shampoo.\u003c\/span\u003e \u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eInstructions for use:\u003c\/strong\u003e \u003cspan data-mce-fragment=\"1\"\u003eShake the spray before use.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e \u003cspan data-mce-fragment=\"1\"\u003eFor volume, spray on the thinning areas at a moderate angle of 30 degrees and from a distance of 10-15 cm and brush through the hair. Repeat the process until the desired volume is achieved.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e \u003cstrong data-mce-fragment=\"1\"\u003eTo color roots:\u003c\/strong\u003e \u003cspan data-mce-fragment=\"1\"\u003ePart your hair and spray from a distance of 10-15 cm until the roots are covered.\u003c\/span\u003e","brand":"Octan Pearl","offers":[{"title":"Default Title","offer_id":43923759202455,"sku":"OP-BL","price":169.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/D7_A1_D7_A4_D7_A8_D7_99_D7_99-_D7_A1_D7_99_D7_91_D7_99_D7_9D-_D7_91_D7_9C_D7_95_D7_A0_D7_93-600x600.webp?v=1769554854"},{"product_id":"מרוקן-אויל-moroccanoil-מארז-לשיער-בלונדיני-זוהר","title":"Moroccanoil Shiny Blonde Hair Pack","description":"\u003cp style=\";text-align:left;direction:ltr\"\u003e \u003cspan\u003eThree essential products in a travel-sized package designed to neutralize brassiness and enhance the appearance of light hair (blonde\/lightened\/gray). Includes a new treatment oil with purple pigments!\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp style=\";text-align:left;direction:ltr\"\u003e\u003cspan\u003eA perfect travel or trial set, it includes all the products to maintain and repair highlighted, blonde or grey hair. The purple shampoo and conditioner in the set gently cleanse and nourish hair while neutralizing unwanted brassy\/yellow tones. The new purple treatment oil in the set offers the same styling and finishing benefits as our iconic original oil, plus purple pigments that neutralize brassy tones and enhance cool light tones, while restoring hair's vitality, softness and shine for a healthier look and feel.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e The set includes:\u003c\/span\u003e \u003cbr data-mce-fragment=\"1\"\u003e• Purple Shampoo 70 ml: A shampoo that corrects hair color using purple pigments that neutralize the coppery hue, and prevents orange and yellow tones - for blonde, lightened or gray hair. Using ArganID™ technology, the shampoo helps restore and seal the hair.\u003cbr data-mce-fragment=\"1\"\u003e • Purple Conditioner 70 ml: A conditioner that nourishes the hair and contains purple pigments that fight the coppery tone and prevent blonde, lightened or gray hair from turning yellowish or orange. Using ArganID™ technology, the conditioner seals the hair and improves softness and shine. \u003cbr data-mce-fragment=\"1\"\u003e• Purple Treatment Oil 25 ml: A treatment oil that corrects blonde, lightened or gray hair tone using purple pigments. The oil's formula is light and does not weigh down the hair. It is enriched with argan oil that nourishes the hair and improves its manageability and styling, leaving it soft and shiny for a long time.\u003c\/p\u003e\n\n\u003cp style=\";text-align:left;direction:ltr\"\u003e \u003cspan\u003ePurple Shampoo - Massage into wet hair and scalp. Leave on for 3-5 minutes, and rinse well.\u003cbr\u003e\u003cbr\u003e Purple Conditioner - After washing with the purple shampoo, massage the conditioner into the hair for 1-2 minutes. To enhance the shade, leave the conditioner in for up to 5 minutes. Rinse thoroughly.\u003cbr\u003e\u003c\/span\u003e \u003cbr\u003ePurple Treatment Oil - Apply a small amount to damp or dry hair and style as usual. Use 2-3 times a week or as needed. Consistent use over time will bring maximum results.\u003c\/p\u003e\n\n\u003cp style=\";text-align:left;direction:ltr\"\u003e\u003c\/p\u003e","brand":"Moroccanoil","offers":[{"title":"Default Title","offer_id":44534102425751,"sku":"7290116975962","price":110.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/ID0923---MOT-PURPLE-DISCOVERY-KIT_7f218939-a7ef-4b32-99f4-1b2205395310.webp?v=1769556344"},{"product_id":"מרוקן-אויל-moroccanoil-שמן-טיפולי-סגול-לשיער-בלונדיני-מובהר-או-אפור-50-מל","title":"Moroccanoil Purple Treatment Oil for Blonde, Lightened or Gray Hair 50 ml","description":"\u003cp style=\";text-align:left;direction:ltr\"\u003e \u003cspan\u003eA therapeutic oil for correcting hair tones and gradually neutralizing copper tones while increasing shine, reducing frizz, and softening hair.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp style=\";text-align:left;direction:ltr\"\u003e \u003cspan\u003eSay goodbye to brassy\/yellow tones in your hair. Moroccanoil's popular and beloved treatment oil is now in a new formula with purple pigments designed to neutralize unwanted brassy or yellow tones that develop over time on bleached blonde or gray hair. The formula is enriched with argan oil that nourishes the hair, absorbs quickly and does not weigh the hair down, detangles and is used to style the hair easily and quickly, leaving it soft and shiny for a long time.\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/span\u003e \u003cbr data-mce-fragment=\"1\"\u003eThe purple treatment oil is a must-have product that has a lot of styling and care benefits - with just one product, you can prevent unwanted copper tones that develop over time, and instantly restore shine and vitality to your hair, leaving it soft and shiny for a long time. Using the treatment oil also speeds up styling time in a hair dryer and leaves your hair smoother and more flexible than before.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e • Neutralizes coppery tones in hair\u003cbr data-mce-fragment=\"1\"\u003e • One product that has it all, enriched with argan oil and flaxseed extract and does not weigh down the hair.\u003cbr data-mce-fragment=\"1\"\u003e • Protects against thermal damage**\u003cbr data-mce-fragment=\"1\"\u003e • Helps hair look and feel healthier\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e • 95% of consumers surveyed said the Purple Treatment Oil refreshed light tones in just one use!*\u003cbr data-mce-fragment=\"1\"\u003e \u003cbr data-mce-fragment=\"1\"\u003eIn a study conducted after a week of consistent use of the product, consumers determined:\u003cbr data-mce-fragment=\"1\"\u003e • 95% said the product reduced brassiness*\u003cbr data-mce-fragment=\"1\"\u003e • 95% said the product helps maintain their blonde hair between salon visits*\u003cbr data-mce-fragment=\"1\"\u003e • 95% said the product was a game changer*\u003cbr data-mce-fragment=\"1\"\u003e • 91% said the product is essential for a blonde hair care routine*\u003cbr data-mce-fragment=\"1\"\u003e *Based on the results of an independent consumer survey conducted among 75 respondents.\u003c\/p\u003e\n\n\u003cp style=\";text-align:left;direction:ltr\"\u003e \u003cspan\u003eApply a small amount to damp or dry hair and style as usual. Use 2-3 times a week or as needed. Consistent use over time is recommended for maximum results. To enhance the shade, use with Moroccanoil Purple Shampoo and Conditioner.\u003cbr\u003e\u003c\/span\u003e \u003cbr\u003eNote: Results on each individual may vary due to hair condition, initial color, hair porosity and other factors.\u003cbr\u003e\u003cbr\u003e It is recommended to apply the oil to damp hair as a base for any hair styling, or to dry hair to help neutralize frizz.\u003c\/p\u003e","brand":"Moroccanoil","offers":[{"title":"Default Title","offer_id":44534105309335,"sku":"7290116974101","price":135.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/TREATMENT_PURPLE_50mL_v3_sRGB190_d955cb72-315d-4645-a31e-fb4af2411470.webp?v=1769556346"},{"product_id":"מרוקן-אויל-moroccanoil-שמן-טיפולי-סגול-לשיער-בלונדיני-מובהר-או-אפור-25-מל","title":"Moroccanoil Purple Treatment Oil for Blonde, Lightened or Gray Hair 25 ml","description":"\u003cp style=\";text-align:left;direction:ltr\"\u003e \u003cspan\u003eA therapeutic oil for correcting hair tones and gradually neutralizing copper tones while increasing shine, reducing frizz, and softening hair.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp style=\";text-align:left;direction:ltr\"\u003e \u003cspan\u003eSay goodbye to brassy\/copper tones in your hair. Moroccanoil's popular and beloved treatment oil is now in a new formula with purple pigments designed to neutralize unwanted brassy or yellowish tones that develop over time on bleached blonde or gray hair. The formula is enriched with argan oil that nourishes the hair, absorbs quickly and does not weigh the hair down, detangles and is used to style the hair easily and quickly, leaving it soft and shiny for a long time.\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/span\u003e \u003cbr data-mce-fragment=\"1\"\u003eThe purple treatment oil is a must-have product that has a lot of styling and care benefits - with just one product, you can prevent unwanted copper tones that develop over time, and instantly restore shine and vitality to your hair, leaving it soft and shiny for a long time. Using the treatment oil also speeds up styling time in a hair dryer and leaves your hair smoother and more flexible than before.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e • Neutralizes coppery tones in hair\u003cbr data-mce-fragment=\"1\"\u003e • One product that has it all, enriched with argan oil and flaxseed extract and does not weigh down the hair.\u003cbr data-mce-fragment=\"1\"\u003e • Protects against thermal damage**\u003cbr data-mce-fragment=\"1\"\u003e • Helps hair look and feel healthier\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e • 95% of consumers surveyed said the Purple Treatment Oil refreshed light tones in just one use!*\u003cbr data-mce-fragment=\"1\"\u003e \u003cbr data-mce-fragment=\"1\"\u003eIn a study conducted after a week of consistent use of the product, consumers determined:\u003cbr data-mce-fragment=\"1\"\u003e • 95% said the product reduced brassiness*\u003cbr data-mce-fragment=\"1\"\u003e • 95% said the product helps maintain their blonde hair between salon visits*\u003cbr data-mce-fragment=\"1\"\u003e • 95% said the product was a game changer*\u003cbr data-mce-fragment=\"1\"\u003e • 91% said the product is essential for a blonde hair care routine*\u003cbr data-mce-fragment=\"1\"\u003e *Based on the results of an independent consumer survey conducted among 75 respondents.\u003c\/p\u003e\n\n\u003cp style=\";text-align:left;direction:ltr\"\u003e \u003cspan\u003eApply a small amount to damp or dry hair and style as usual. Use 2-3 times a week or as needed. Consistent use over time is recommended for maximum results. To enhance the shade, use with Moroccanoil Purple Shampoo and Conditioner.\u003cbr\u003e\u003c\/span\u003e \u003cbr\u003eNote: Results on each individual may vary due to hair condition, initial color, hair porosity and other factors.\u003cbr\u003e\u003cbr\u003e It is recommended to apply the oil to damp hair as a base for any hair styling, or to dry hair to help neutralize frizz.\u003c\/p\u003e","brand":"Moroccanoil","offers":[{"title":"Default Title","offer_id":44534123331735,"sku":"7290116974132","price":70.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/TREATMENT_PURPLE_25mL_v3_sRGB190_de320e04-bfe1-4ece-b583-5a2c1c9fafd8.webp?v=1769556352"},{"product_id":"מרוקן-אויל-moroccanoil-שמפו-סגול-לגוון-בלונד-מושלם-200-מל","title":"Moroccanoil Purple Shampoo for Perfect Blonde 200 ml","description":"\u003cp style=\";text-align:left;direction:ltr\"\u003e \u003cspan\u003ePurple shampoo strengthens, gently cleanses hair, neutralizes yellowish tones, and restores a powerful, shiny hue to hair.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp style=\";text-align:left;direction:ltr\"\u003e\u003cspan\u003ePurple shampoo is designed to correct the color tone in blonde, highlighted or gray hair. By introducing purple pigments, it neutralizes the coppery\/yellowish tone that causes the loss of color vitality and that develops over time on the hair. This high-performance formula will help you maintain the ideal and desired shade in your hair, between visits to the salon. The gentle formula in this shampoo gently cleanses the hair, without drying it out and is based on ArganID technology that restores the hair from the inside out. Safe to use on color-treated hair. Sulfate, phosphate and paraben free.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp style=\";text-align:left;direction:ltr\"\u003e \u003cspan\u003eAfter shampooing with your regular shampoo, apply purple shampoo to wet hair and scalp. Leave for 2-3 minutes. Rinse thoroughly.\u003c\/span\u003e \u003cbr\u003eContinue with Moroccanoil Purple Conditioner for 1-2 minutes and rinse.\u003cbr\u003e Please note that the frequency of use and the length of time you wait before washing your hair varies depending on your hair color and the desired result.\u003cbr\u003e Shampoo should only be used when necessary to neutralize the copper\/yellowish tone in the hair and not on a regular basis. Frequent or prolonged use can leave a temporary, yellow pigment on the hair.\u003c\/p\u003e","brand":"Moroccanoil","offers":[{"title":"Default Title","offer_id":44535042080919,"sku":"7290113140035","price":100.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/ID-0310-Blonde-Perf-Shampoo-200ml-No-Claim-1080x1376.webp?v=1769556367"},{"product_id":"מרוקן-אויל-moroccanoil-שמן-טיפולי-לייט-לשיער-דק-דליל-או-מובהר-100-מל","title":"Moroccanoil Light Treatment Oil for Fine\/Thinning or Lightened Hair 100 ml","description":"\u003cp style=\";text-align:left;direction:ltr\"\u003e \u003cspan\u003eThe lite version of our iconic hair oil, for smooth, tangle-free hair. Used to restore, soften, style and finish, and increases hair shine by up to 118%, without weighing hair down.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp style=\";text-align:left;direction:ltr\"\u003e\u003cspan\u003eFor healthy, smooth, shiny and vibrant hair. Moroccanoil Light Treatment Oil is specially formulated for the needs of lightened hair (platinum blonde\/white) and fine\/thin hair. The essential base for all types of styling. Light Treatment Oil, a one-stop product, is used to both restore hair and soften hair styling and finishing. Enriched with antioxidant argan oil and vitamins that enhance hair shine. This nourishing treatment loosens knots, speeds up blow-drying time and increases shine. Leaves hair smoother and more flexible than before.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp style=\";text-align:left;direction:ltr\"\u003e\u003cspan\u003eApply 1-2 pumps of Lite Treatment Oil to clean, damp hair from mid-lengths to ends. Blow-dry or allow hair to air dry. Apply a small amount of Lite Treatment Oil to tame frizzy ends, seal split ends, and add shine.\u003cbr\u003e\u003cbr\u003e Tip: Mix a few drops of Light Treatment Oil with one of the masks in the Moroccanoil product series for soft, smooth hair.\u003c\/span\u003e\u003c\/p\u003e","brand":"Moroccanoil","offers":[{"title":"Default Title","offer_id":44536400216215,"sku":"7290011521677","price":180.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/124_TREATMENT_LIGHT_100mL_v3.webp?v=1769556391"},{"product_id":"מרוקן-אויל-moroccanoil-שמן-טיפולי-לייט-לשיער-דק-דליל-או-מובהר-25-מל","title":"Moroccanoil Light Treatment Oil for Fine\/Thinning or Lightened Hair 25 ml","description":"\u003cp style=\";text-align:left;direction:ltr\"\u003e \u003cspan\u003eThe lite version of our iconic hair oil, for smooth, tangle-free hair. Used to restore, soften, style and finish, and increases hair shine by up to 118%, without weighing hair down.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp style=\";text-align:left;direction:ltr\"\u003e\u003cspan\u003eFor healthy, smooth, shiny and vibrant hair. Moroccanoil Light Treatment Oil is specially formulated for the needs of lightened hair (platinum blonde\/white) and fine\/thin hair. The essential base for all types of styling. Light Treatment Oil, a one-stop product, is used to both restore hair and soften hair styling and finishing. Enriched with antioxidant argan oil and vitamins that enhance hair shine. This nourishing treatment loosens knots, speeds up blow-drying time and increases shine. Leaves hair smoother and more flexible than before.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp style=\";text-align:left;direction:ltr\"\u003e\u003cspan\u003eApply 1-2 pumps of Lite Treatment Oil to clean, damp hair from mid-lengths to ends. Blow-dry or allow hair to air dry. Apply a small amount of Lite Treatment Oil to tame frizzy ends, seal split ends, and add shine.\u003cbr\u003e\u003cbr\u003e Tip: Mix a few drops of Light Treatment Oil with one of the masks in the Moroccanoil product series for soft, smooth hair.\u003c\/span\u003e\u003c\/p\u003e","brand":"Moroccanoil","offers":[{"title":"Default Title","offer_id":44536402673815,"sku":"7290011521653","price":59.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/152_TREATMENT_LIGHT_25mL_v2.webp?v=1769556392"},{"product_id":"מרוקן-אויל-moroccanoil-מרכך-סגול-לגוון-בלונד-מושלם-200-מל","title":"Moroccanoil Purple Conditioner for Perfect Blonde Tone 200 ml","description":"\u003cp style=\";text-align:left;direction:ltr\"\u003e \u003cspan\u003eEnriching purple conditioner. Gently detangles while enhancing hair color.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp style=\";text-align:left;direction:ltr\"\u003e\u003cspan\u003eComplete your copper-clearing hair care routine with Purple Conditioner, perfect for use with our popular Purple Shampoo. A lightweight conditioner that nourishes hair and continuously enhances color throughout the conditioning process, by adding purple pigments to the hair that neutralize unwanted yellow and copper tones. For blonde, light brunette, or gray hair. Also contains ArganID™ technology to help repair and seal the cuticle, plus a detangling amino acid blend that enhances color vibrancy and boosts shine. The result: brighter, more radiant color, with a healthier look and feel.\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp style=\";text-align:left;direction:ltr\"\u003e\u003cspan\u003eAfter shampooing with Moroccanoil Purple Shampoo, massage conditioner into hair for 1-2 minutes. Leaving product on hair for up to 5 minutes further enhances the shade. Then rinse hair thoroughly.\u003c\/span\u003e\u003c\/p\u003e","brand":"Moroccanoil","offers":[{"title":"Default Title","offer_id":44540747481239,"sku":"7290113145276","price":100.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/29_CONDITIONER_BLONDE-PERFECTING_200mL_v2.webp?v=1769556404"},{"product_id":"החלקה-לשיער-בלונדיני-1000-מל-שמפו-פותח-פיגמנט-פיברוסיל","title":"Blonde Hair Straightener 1000 ml + Detangling Shampoo + Pigment - Fibroseal","description":"\u003cp class=\"MsoNormal\" style=\";text-align:left;direction:ltr\"\u003e \u003cspan lang=\"HE\" style=\"font-family: 'Arial',sans-serif; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-bidi-theme-font: minor-bidi;\"\u003eFibroseal Hair Straightening in Cream Texture For Dyed Hair 1000ml\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp class=\"MsoNormal\" style=\";text-align:left;direction:ltr\"\u003e\u003cb\u003e\u003cspan lang=\"HE\" style=\"font-family: 'Arial',sans-serif; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-bidi-theme-font: minor-bidi;\"\u003eNot just hair straightening\u003c\/span\u003e\u003c\/b\u003e\u003c\/p\u003e\n\n\u003cp class=\"MsoNormal\" style=\";text-align:left;direction:ltr\"\u003e \u003cspan lang=\"HE\" style=\"font-family: 'Arial',sans-serif; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-bidi-theme-font: minor-bidi;\"\u003eStraightening your hair is no longer enough! In a market saturated with hair straighteners that straighten and leave hair smooth, it is important to bring your professionalism forward and provide your clients with a superior level of hair straightening that gives the hair added value during treatment.\u003c\/span\u003e\u003c\/p\u003e","brand":"Fibroseal","offers":[{"title":"Default Title","offer_id":44870450053271,"sku":"set-7","price":1620.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/7.webp?v=1769557135"},{"product_id":"שוורצקופף-אבקת-הבהרה-בלונדמי-9-450-גרם","title":"Schwarzkopf Blondie 9+ Lightening Powder – 450 grams","description":"\u003cp style=\";text-align:left;direction:ltr\"\u003e White lightening powder up to 9 levels with Fiberflex technology to strengthen hair roots, suitable for all coloring techniques\/\u003c\/p\u003e\n\n\u003cp style=\";text-align:left;direction:ltr\"\u003e Blondme lightening powder contains the anti-yellow effect and advanced neutralization.\u003c\/p\u003e\n\n\u003cp style=\";text-align:left;direction:ltr\"\u003e For use with 2% and 6% Blondami oxygen emulsion.\u003c\/p\u003e","brand":"Schwarzkopf","offers":[{"title":"Default Title","offer_id":44919972987031,"sku":"4045787931600","price":149.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/schwarzkopfblondmepremiumhairbleach450g_1024x1024_cc0c5d80-ccb5-4b61-896d-20bd14f69b0c.webp?v=1769557183"},{"product_id":"שוורצקופף-אבקת-הבהרה-איגורה-וריו-בלונד-סופר-פלוס-450-גרם","title":"Schwarzkopf Igora Vero Blonde Super Plus Lightening Powder – 450 grams","description":"\u003cp style=\";text-align:left;direction:ltr\"\u003e Igora Vero Blonde Plus provides up to 7 levels of lift with minimal hair breakage while providing perfect control over the lightening process whether used for highlights or on a full head.\u003c\/p\u003e\n\n\u003cp style=\";text-align:left;direction:ltr\"\u003e Easy-to-use lightening powder with Fiberflex technology to strengthen hair fiber bonds.\u003c\/p\u003e\n\n \u003cp style=\";text-align:left;direction:ltr\"\u003eAfter using the powder, use Fiberflex No. 2, which is a sealer that strengthens the internal hair bonds and seals the surface of the hair for maximum hair quality.\u003c\/p\u003e","brand":"Schwarzkopf","offers":[{"title":"Default Title","offer_id":44920007491735,"sku":"4045787980530","price":149.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/442140446_08f31587-d44e-4826-a206-335cb1b96c46.webp?v=1769557184"},{"product_id":"החלקה-לשיער-בלונד-מובהר-1000-מל-ph-protein-lab","title":"Straightening for lightened blonde hair 1000 ml - pH Protein Lab","description":"\u003cp style=\";text-align:left;direction:ltr\"\u003e\u003cspan lang=\"HE\" style=\"font-family: 'Segoe UI',sans-serif;\"\u003eThe therapeutic formula for hair straightening is a revolutionary solution based on amino acids, created especially for fine, damaged or blonde hair. The formula works comprehensively to straighten the hair: it completely straightens the hair fiber, removes frizz and curls, and reduces volume naturally, so that the hair remains soft and pleasant to the touch. In addition, it strengthens the hair, restores its shine\u003c\/span\u003e \u003cspan lang=\"HE\" style=\"font-family: 'Segoe UI',sans-serif; mso-ansi-language: HE; mso-no-proof: yes;\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp style=\";text-align:left;direction:ltr\"\u003e\u003cspan lang=\"HE\" style=\"font-family: 'Segoe UI',sans-serif; mso-ansi-language: HE; mso-no-proof: yes;\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp style=\";text-align:left;direction:ltr\"\u003e\u003cspan lang=\"HE\" style=\"font-family: 'Segoe UI',sans-serif;\"\u003eThe natural shine and silky texture, and improves the overall appearance of the hair, making it look healthier, more vital and full of life. Thanks to advanced treatment processes, the hair remains shiny, flexible and soft over time, while maintaining the health of the hair even after straightening.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp style=\";text-align:left;direction:ltr\"\u003e\u003cb\u003e\u003cspan lang=\"HE\" style=\"font-family: 'Segoe UI',sans-serif;\"\u003e \u003c\/span\u003e\u003c\/b\u003e\u003c\/p\u003e\n\n\u003cp style=\";text-align:left;direction:ltr\"\u003e\u003cb\u003e\u003cspan lang=\"HE\" style=\"font-family: 'Segoe UI',sans-serif;\"\u003eAdvantages:\u003c\/span\u003e\u003c\/b\u003e \u003cspan lang=\"HE\" style=\"font-family: 'Segoe UI',sans-serif;\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cul style=\"margin-top: 0cm;;text-align:left;direction:ltr\" type=\"disc\"\u003e\n\n\u003cli class=\"MsoNormal\" style=\"margin-bottom: 0cm; mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;;text-align:left;direction:ltr\"\u003e\n\n \u003cspan lang=\"HE\" style=\"font-family: 'Segoe UI',sans-serif;\"\u003eImproves the natural shine of the hair\u003c\/span\u003e \u003cspan style=\"font-family: 'Segoe UI',sans-serif;\"\u003e\u003c\/span\u003e\n\n\u003c\/li\u003e\n\n\u003cli class=\"MsoNormal\" style=\"margin-bottom: 0cm; mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;;text-align:left;direction:ltr\"\u003e \n\u003cspan lang=\"HE\" style=\"font-family: 'Segoe UI',sans-serif;\"\u003eMaintains the health of the user and hair\u003c\/span\u003e \u003cspan style=\"font-family: 'Segoe UI',sans-serif;\"\u003e\u003c\/span\u003e\n\n\u003c\/li\u003e\n\n\u003cli class=\"MsoNormal\" style=\"margin-bottom: 0cm; mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;;text-align:left;direction:ltr\"\u003e\n\n \u003cspan lang=\"HE\" style=\"font-family: 'Segoe UI',sans-serif;\"\u003eEliminates frizz and gives a smooth appearance\u003c\/span\u003e \u003cspan style=\"font-family: 'Segoe UI',sans-serif;\"\u003e\u003c\/span\u003e\n\n\u003c\/li\u003e\n\n\u003cli class=\"MsoNormal\" style=\"margin-bottom: 0cm; mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;;text-align:left;direction:ltr\"\u003e\n\n \u003cspan lang=\"HE\" style=\"font-family: 'Segoe UI',sans-serif;\"\u003eReduces hair volume up to 100%\u003c\/span\u003e \u003cspan style=\"font-family: 'Segoe UI',sans-serif;\"\u003e\u003c\/span\u003e\n\n\u003c\/li\u003e\n\n\u003cli class=\"MsoNormal\" style=\"margin-bottom: 0cm; mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;;text-align:left;direction:ltr\"\u003e\n\n \u003cspan lang=\"HE\" style=\"font-family: 'Segoe UI',sans-serif;\"\u003eHeals and moisturizes damaged hair\u003c\/span\u003e \u003cspan style=\"font-family: 'Segoe UI',sans-serif;\"\u003e\u003c\/span\u003e\n\n\u003c\/li\u003e\n\n\u003cli class=\"MsoNormal\" style=\"margin-bottom: 0cm; mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;;text-align:left;direction:ltr\"\u003e\n\n \u003cspan lang=\"HE\" style=\"font-family: 'Segoe UI',sans-serif;\"\u003eProvides elasticity and stiffness to hair\u003c\/span\u003e \u003cspan style=\"font-family: 'Segoe UI',sans-serif;\"\u003e\u003c\/span\u003e\n\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n \u003cp style=\";text-align:left;direction:ltr\"\u003e\u003cspan lang=\"HE\" style=\"font-size: 11.0pt; line-height: 107%; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: Arial; mso-fareast-theme-font: minor-latin; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: HE;\"\u003ePrevents and repairs hair damage\u003c\/span\u003e\u003c\/p\u003e","brand":"pH Protein Lab","offers":[{"title":"Default Title","offer_id":45028314218647,"sku":"7918979101136","price":1100.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/778b9d47b255fb9f65eae6fb643d25d7.webp?v=1769557472"},{"product_id":"החלקה-לשיער-בלונד-מובהר-130-מל-ph-protein-lab","title":"Lightened Blonde Hair Straightener 130 ml - pH Protein Lab","description":"\u003cp style=\";text-align:left;direction:ltr\"\u003e \u003cspan lang=\"HE\" style=\"font-family: 'Segoe UI',sans-serif;\"\u003eThe therapeutic formula for hair straightening is a revolutionary solution based on amino acids, created especially for fine, damaged or blonde hair. The formula works comprehensively to straighten the hair: it completely straightens the hair fiber, removes frizz and curls, and reduces volume naturally, so that the hair remains soft and pleasant to the touch. In addition, it strengthens the hair, restores its shine\u003c\/span\u003e \u003cspan lang=\"HE\" style=\"font-family: 'Segoe UI',sans-serif; mso-ansi-language: HE; mso-no-proof: yes;\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp style=\";text-align:left;direction:ltr\"\u003e\u003cspan lang=\"HE\" style=\"font-family: 'Segoe UI',sans-serif; mso-ansi-language: HE; mso-no-proof: yes;\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp style=\";text-align:left;direction:ltr\"\u003e\u003cspan lang=\"HE\" style=\"font-family: 'Segoe UI',sans-serif;\"\u003eThe natural shine and silky texture, and improves the overall appearance of the hair, making it look healthier, more vital and full of life. Thanks to advanced treatment processes, the hair remains shiny, flexible and soft over time, while maintaining the health of the hair even after straightening.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp style=\";text-align:left;direction:ltr\"\u003e\u003cb\u003e\u003cspan lang=\"HE\" style=\"font-family: 'Segoe UI',sans-serif;\"\u003e \u003c\/span\u003e\u003c\/b\u003e\u003c\/p\u003e\n\n\u003cp style=\";text-align:left;direction:ltr\"\u003e\u003cb\u003e\u003cspan lang=\"HE\" style=\"font-family: 'Segoe UI',sans-serif;\"\u003eAdvantages:\u003c\/span\u003e\u003c\/b\u003e \u003cspan lang=\"HE\" style=\"font-family: 'Segoe UI',sans-serif;\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cul style=\"margin-top: 0cm;;text-align:left;direction:ltr\" type=\"disc\"\u003e\n\n\u003cli class=\"MsoNormal\" style=\"margin-bottom: 0cm; mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;;text-align:left;direction:ltr\"\u003e\n\n \u003cspan lang=\"HE\" style=\"font-family: 'Segoe UI',sans-serif;\"\u003eImproves the natural shine of the hair\u003c\/span\u003e \u003cspan style=\"font-family: 'Segoe UI',sans-serif;\"\u003e\u003c\/span\u003e\n\n\u003c\/li\u003e\n\n\u003cli class=\"MsoNormal\" style=\"margin-bottom: 0cm; mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;;text-align:left;direction:ltr\"\u003e \n\u003cspan lang=\"HE\" style=\"font-family: 'Segoe UI',sans-serif;\"\u003eMaintains the health of the user and hair\u003c\/span\u003e \u003cspan style=\"font-family: 'Segoe UI',sans-serif;\"\u003e\u003c\/span\u003e\n\n\u003c\/li\u003e\n\n\u003cli class=\"MsoNormal\" style=\"margin-bottom: 0cm; mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;;text-align:left;direction:ltr\"\u003e\n\n \u003cspan lang=\"HE\" style=\"font-family: 'Segoe UI',sans-serif;\"\u003eEliminates frizz and gives a smooth appearance\u003c\/span\u003e \u003cspan style=\"font-family: 'Segoe UI',sans-serif;\"\u003e\u003c\/span\u003e\n\n\u003c\/li\u003e\n\n\u003cli class=\"MsoNormal\" style=\"margin-bottom: 0cm; mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;;text-align:left;direction:ltr\"\u003e\n\n \u003cspan lang=\"HE\" style=\"font-family: 'Segoe UI',sans-serif;\"\u003eReduces hair volume up to 100%\u003c\/span\u003e \u003cspan style=\"font-family: 'Segoe UI',sans-serif;\"\u003e\u003c\/span\u003e\n\n\u003c\/li\u003e\n\n\u003cli class=\"MsoNormal\" style=\"margin-bottom: 0cm; mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;;text-align:left;direction:ltr\"\u003e\n\n \u003cspan lang=\"HE\" style=\"font-family: 'Segoe UI',sans-serif;\"\u003eHeals and moisturizes damaged hair\u003c\/span\u003e \u003cspan style=\"font-family: 'Segoe UI',sans-serif;\"\u003e\u003c\/span\u003e\n\n\u003c\/li\u003e\n\n\u003cli class=\"MsoNormal\" style=\"margin-bottom: 0cm; mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;;text-align:left;direction:ltr\"\u003e\n\n \u003cspan lang=\"HE\" style=\"font-family: 'Segoe UI',sans-serif;\"\u003eProvides elasticity and stiffness to hair\u003c\/span\u003e \u003cspan style=\"font-family: 'Segoe UI',sans-serif;\"\u003e\u003c\/span\u003e\n\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n \u003cp style=\";text-align:left;direction:ltr\"\u003e\u003cspan lang=\"HE\" style=\"font-size: 11.0pt; line-height: 107%; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: Arial; mso-fareast-theme-font: minor-latin; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: HE;\"\u003ePrevents and repairs hair damage\u003c\/span\u003e\u003c\/p\u003e","brand":"pH Protein Lab","offers":[{"title":"Default Title","offer_id":45028316348567,"sku":"7918979122780","price":219.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/cd408a3f93ea29f26e82fcb65e774c48.webp?v=1769557473"},{"product_id":"שמפו-סילבר-לשיער-בלונד-מובהר-500-מל-lomelo-לומלו","title":"Silver Shampoo for Blonde\/Lightened Hair 500 ml - Lomelo Lomelo","description":"\u003cp style=\";text-align:left;direction:ltr\"\u003e \u003cspan\u003eSilver shampoo for gray hair, for gray hair and for blonde hair. Exclusive development for Lomelo. Unique shampoo to neutralize unwanted yellow pigments. Highlights shades on blonde and lightened hair.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp style=\";text-align:left;direction:ltr\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eInstructions for use:\u003c\/strong\u003e\u003c\/p\u003e\n\n \u003cp style=\";text-align:left;direction:ltr\"\u003e\u003cspan\u003eWash hair, massage, lather, wait 2-3 minutes, and rinse. Repeat if necessary.\u003c\/span\u003e\u003c\/p\u003e","brand":"Lomelo","offers":[{"title":"Default Title","offer_id":45420495765655,"sku":"7290014302259","price":92.65,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/c54e26ed94bcc5c5cf2f86e64e60dcc9.jpg?v=1769558766"},{"product_id":"מסכה-סילבר-לשיער-בלונד-מובהר-500-מל-lomelo-לומלו","title":"Silver Mask for Blonde\/Lightened Hair 500 ml - Lomelo Lomelo","description":"\u003cp style=\";text-align:left;direction:ltr\"\u003e \u003cstrong\u003eSilver mask\u003c\/strong\u003e \u003cspan\u003efor gray hair, gray hair and blonde hair. For hair styling. Exclusively developed for LOMELO. Mask for use on chemically treated hair. The rich mask nourishes the hair from root to tip. The mask neutralizes yellow tones and brings them to an ashy blonde.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp style=\";text-align:left;direction:ltr\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eInstructions for use:\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp style=\";text-align:left;direction:ltr\"\u003e \u003cspan\u003eAfter shampooing, spread a generous amount of the mask over the lengths of the hair and massage well. Leave for 2-3 minutes and rinse with lukewarm water.\u003c\/span\u003e\u003c\/p\u003e","brand":"Lomelo","offers":[{"title":"Default Title","offer_id":45420496289943,"sku":"7290019999119","price":114.75,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/714d7add922480cc6f44a3cdcf0538fb.jpg?v=1769558768"},{"product_id":"מארז-סילבר-לשיער-כסוף-ומובהר-lomelo-לומלו","title":"Silver Pack for Silver and Lightened Hair - Lomelo Lomelo","description":"\u003cp style=\";text-align:left;direction:ltr\"\u003e \u003cspan\u003eShampoo 500 ml | Mask 500 ml | Brush\u003c\/span\u003e\u003c\/p\u003e","brand":"Lomelo","offers":[{"title":"Default Title","offer_id":45420498190487,"sku":"721688026419","price":228.65,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/LOMELO-4.jpg?v=1769558769"},{"product_id":"גולדן-רוז-מקלון-צבע-לשיער-שיבה","title":"Golden Rose Gray Hair Dye Stick","description":"\u003cp style=\";text-align:left;direction:ltr\"\u003e\u003cspan\u003eA gray hair dye stick that blends easily and perfectly with your natural hair, without the need to wet the hair. Apply directly to the white roots and can be easily removed by rinsing.\u003c\/span\u003e\u003c\/p\u003e","brand":"Golden Rose","offers":[{"title":"01 - Black","offer_id":45573591007383,"sku":"","price":49.0,"currency_code":"ILS","in_stock":true},{"title":"02 - Dark brown","offer_id":45573591040151,"sku":"","price":49.0,"currency_code":"ILS","in_stock":true},{"title":"03 - Medium Brown","offer_id":45573591072919,"sku":"","price":49.0,"currency_code":"ILS","in_stock":true},{"title":"05 - Brown","offer_id":45573591105687,"sku":"","price":49.0,"currency_code":"ILS","in_stock":true},{"title":"06 - Light brown","offer_id":45573591138455,"sku":"","price":49.0,"currency_code":"ILS","in_stock":true},{"title":"07 - Walnut brown","offer_id":45573591171223,"sku":"","price":49.0,"currency_code":"ILS","in_stock":true},{"title":"08 - Chocolate","offer_id":45573591203991,"sku":"","price":49.0,"currency_code":"ILS","in_stock":true},{"title":"09 - Blonde","offer_id":45573591236759,"sku":"","price":49.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/01.jpg?v=1769559218"},{"product_id":"אינדולה-אבקת-הבהרה-בלונד-אקספרט-450-גר","title":"Indola Lightening Powder - Blonde Expert 450 gr","description":"\u003cp style=\";text-align:left;direction:ltr\"\u003e\u003cspan\u003eLightening powder, lightens up to 9 levels of blonde and significantly reduces hair damage. Provides a perfect blonde and protects the hair from weakening, thanks to the Bonda technology that protects the hair from damage and chemical damage.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp style=\";text-align:left;direction:ltr\"\u003e\u003c\/p\u003e","brand":"Indola","offers":[{"title":"Default Title","offer_id":45609012068503,"sku":"4045787715019","price":119.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/51ffe183d27191b4849ae1218538e21c.jpg?v=1769559381"},{"product_id":"קרם-לחות-לשיער-בצבע-שחור-פרש-הייר-מון-פלטין-250-מל-mon-platin","title":"Mon Platin Fresh Hair Black Hair Moisturizer 250 ml - Mon Platin","description":"\u003cp style=\";text-align:left;direction:ltr\"\u003e \u003cspan\u003eMonplatinum Fresh Hair Black Color Gel Cream - the perfect solution for men who want to look younger and more well-groomed, while blurring gray hair and adding moisture, shine and volume to their hair. With its unique formula enriched with black caviar extracts, jojoba oil and avocado oil, this cream nourishes the hair from root to tip, while preserving its natural texture.\u003c\/span\u003e\u003c\/p\u003e","brand":"Mon Platin","offers":[{"title":"Default Title","offer_id":46285944422551,"sku":"7290015714556","price":69.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/56ebc0aef0c26991c041e6774d5df19c.jpg?v=1769560644"},{"product_id":"שמפו-סילבר-מסדרת-קוויאר-שחור-לשימור-גוון-בלונד-זוהר-מון-פלטין-500-מל-mon-platin","title":"Silver Shampoo from the 'Black Caviar' series to preserve a radiant blonde shade Mon Platin 500 ml - Mon Platin","description":"\u003cp style=\";text-align:left;direction:ltr\"\u003eThe shampoo's advanced formula, in a special purple shade, creates magic. It effectively penetrates each hair fiber, \"fighting\" yellow tones, and preserves the clean, radiant blonde shade you love so much. The result - spectacular blonde hair, full of life and shine.\u003c\/p\u003e\n\n\u003cp style=\";text-align:left;direction:ltr\"\u003e With use, you will discover hair in a perfect shade with a feeling of softness and health from roots to ends. It's like giving your hair a daily professional treatment! The shampoo not only preserves the shade, but also treats your dry hair that has undergone color treatment or lightening, moisturizing and nourishing it.\u003c\/p\u003e","brand":"Mon Platin","offers":[{"title":"Default Title","offer_id":46285964640407,"sku":"7290014496002","price":69.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/7fb4ea54a2613f4b4898c92fb21f56f5.jpg?v=1769560647"},{"product_id":"שמפו-סילבר-הי-לורן-פרמיום-no1-מדגיש-בלונד-מון-פלטין-500-מל-mon-platin","title":"Silver Shampoo Hi Laurent Premium NO1 Highlighting Blonde Mon Platin 500 ml - Mon Platin","description":"\u003cp style=\";text-align:left;direction:ltr\"\u003e\u003cspan\u003eSilver Purple Shampoo for Hyaluronic Hair No. 1, has a balanced PH and is the first in the world to contain the powerful polymer – hyaluronic acid.\u003c\/span\u003e\u003cbr\u003e \u003cspan\u003eAn innovative formulation to soften, strengthen and restore the appearance of hair.\u003c\/span\u003e\u003cbr\u003e \u003cspan\u003eThree years of research and development at Mon Platin Laboratories have achieved a scientific breakthrough in hair care, appearance, and maintaining a bright blonde hue after using Loren №1Hy shampoo.\u003c\/span\u003e\u003cbr\u003e \u003cspan\u003eThe powerful shampoo provides the hair fiber with comprehensive treatment in seven dimensions – eliminating unwanted yellow or orange tones, absorbing moisture, having an anti-frizz effect, strengthening the hair fiber, increasing elasticity, enhancing natural shine and neutralizing free radicals, thus leaving the hair with a radiant and shiny tone.\u003c\/span\u003e \u003cbr\u003e\u003cspan\u003eFrequent use of HY LOREN NO1 shampoo combats the unwanted yellowish tint in the hair fiber and leaves the hair with a perfect shade.\u003c\/span\u003e\u003c\/p\u003e","brand":"Mon Platin","offers":[{"title":"Default Title","offer_id":46286251622551,"sku":"7290017356594","price":109.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/fa60dbee5c93aa710f555652ece542ba.jpg?v=1769560656"},{"product_id":"מסכת-סילבר-מדגישה-בלונד-no2-הילורן-פרמיום-מון-פלטין-500-מל-mon-platin","title":"Silver Mask Highlighting Blonde No2 Hiloren Premium Mon Platin 500 ml - Mon Platin","description":"\u003cp style=\";text-align:left;direction:ltr\"\u003e The unique formula of Mon Platin, the fruit of three years of research and development, combines the powerful polymer - hyaluronic acid in an innovative formulation. It provides the hair fiber with comprehensive treatment in several dimensions: neutralizing unwanted tones, absorbing moisture, anti-frizz effect, strengthening the hair fiber, increasing elasticity and preventing fading over time, increasing natural shine and neutralizing free radicals. With each use, the mask works to restore the appearance of the hair, leaving it pleasant to the touch, flexible, with a uniform texture throughout its length and more resistant to combing.\u003c\/p\u003e\n\n \u003cp style=\";text-align:left;direction:ltr\"\u003eWith a generous 500 ml capacity, the Mon Platin mask will accompany you for a long time. It is especially suitable for blonde hair, whether natural or dyed. The mask provides everything the hair needs to look its best, treats the blonde shade and gives it the care it needs.\u003c\/p\u003e","brand":"Mon Platin","offers":[{"title":"Default Title","offer_id":46286287175831,"sku":"7290017356648","price":219.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/7_0f68952d-6645-4fa6-9b1e-20d25355767c.jpg?v=1769560662"},{"product_id":"yunsey-שמפו-אפורסילבר-לשיער-בלונדיני-1000-מל-יונסאי","title":"Yunsey - Silver Shampoo for Blonde Hair 1000 ml - Yunsey","description":"\u003ch2 data-start=\"121\" data-end=\"182\" style=\";text-align:left;direction:ltr\"\u003eSilver shampoo to neutralize yellow tones – for gray, white or lightened hair.\u003c\/h2\u003e\n\n\u003cp data-start=\"184\" data-end=\"235\" style=\";text-align:left;direction:ltr\"\u003e Maintaining a cool and precise hair tone even between treatments.\u003c\/p\u003e\n\n\u003cp data-start=\"237\" data-end=\"557\" style=\";text-align:left;direction:ltr\"\u003e Professional silver shampoo for gray, white or lightened hair, containing purple pigments to neutralize unwanted yellow and orange tones. Gently cleanses the scalp and hair, balances the tone and restores shine and vitality to the hair, to maintain a well-groomed and radiant appearance over time.\u003cbr data-start=\"457\" data-end=\"460\"\u003e The formula is gentle, pH-balanced, and sulfate-free – suitable for daily use even for colored or lightened hair.\u003c\/p\u003e\n\n\u003ch3 data-start=\"559\" data-end=\"577\" style=\";text-align:left;direction:ltr\"\u003e Product advantages: \u003c\/h3\u003e\n\n\u003cul data-start=\"578\" data-end=\"801\" style=\";text-align:left;direction:ltr\"\u003e\n\n\u003cli data-start=\"578\" data-end=\"643\" style=\";text-align:left;direction:ltr\"\u003e\n\n\u003cp data-start=\"580\" data-end=\"643\" style=\";text-align:left;direction:ltr\"\u003e Neutralizes and balances yellow and orange undertones in light, gray or highlighted hair \u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli data-start=\"644\" data-end=\"684\" style=\";text-align:left;direction:ltr\"\u003e\n\n\u003cp data-start=\"646\" data-end=\"684\" style=\";text-align:left;direction:ltr\"\u003e Gives hair a cool, even tone and a radiant appearance\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli data-start=\"685\" data-end=\"716\" style=\";text-align:left;direction:ltr\"\u003e\n\n \u003cp data-start=\"687\" data-end=\"716\" style=\";text-align:left;direction:ltr\"\u003eRestores shine and vitality to hair \u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli data-start=\"717\" data-end=\"755\" style=\";text-align:left;direction:ltr\"\u003e\n\n\u003cp data-start=\"719\" data-end=\"755\" style=\";text-align:left;direction:ltr\"\u003e Suitable for daily use between salon treatments \u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli data-start=\"756\" data-end=\"801\" style=\";text-align:left;direction:ltr\"\u003e\n\n\u003cp data-start=\"758\" data-end=\"801\" style=\";text-align:left;direction:ltr\"\u003e Gentle formula, sulfate-free and without damaging the hair\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003ch3 data-start=\"803\" data-end=\"823\" style=\";text-align:left;direction:ltr\"\u003e Who is the shampoo suitable for? \u003c\/h3\u003e\n\n\u003cul data-start=\"824\" data-end=\"1008\" style=\";text-align:left;direction:ltr\"\u003e\n\n\u003cli data-start=\"824\" data-end=\"870\" style=\";text-align:left;direction:ltr\"\u003e\n\n\u003cp data-start=\"826\" data-end=\"870\" style=\";text-align:left;direction:ltr\"\u003e For light blonde hair that needs to neutralize warm tones \u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli data-start=\"871\" data-end=\"904\" style=\";text-align:left;direction:ltr\"\u003e\n\n\u003cp data-start=\"873\" data-end=\"904\" style=\";text-align:left;direction:ltr\"\u003e For gray or silver hair that tends to yellow \u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli data-start=\"905\" data-end=\"951\" style=\";text-align:left;direction:ltr\"\u003e\n\n\u003cp data-start=\"907\" data-end=\"951\" style=\";text-align:left;direction:ltr\"\u003e For bleached hair that needs to maintain a cool, precise tone \u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli data-start=\"952\" data-end=\"1008\" style=\";text-align:left;direction:ltr\"\u003e\n\n\u003cp data-start=\"954\" data-end=\"1008\" style=\";text-align:left;direction:ltr\"\u003e For women and men who want to maintain professional results at home\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003ch3 data-start=\"1010\" data-end=\"1027\" style=\";text-align:left;direction:ltr\"\u003e Instructions for use: \u003c\/h3\u003e\n\n\u003cul data-start=\"1028\" data-end=\"1212\" style=\";text-align:left;direction:ltr\"\u003e\n\n\u003cli data-start=\"1028\" data-end=\"1082\" style=\";text-align:left;direction:ltr\"\u003e\n\n\u003cp data-start=\"1030\" data-end=\"1082\" style=\";text-align:left;direction:ltr\"\u003e Apply a generous amount of shampoo to damp hair and massage gently. \u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli data-start=\"1083\" data-end=\"1127\" style=\";text-align:left;direction:ltr\"\u003e\n\n\u003cp data-start=\"1085\" data-end=\"1127\" style=\";text-align:left;direction:ltr\"\u003e Wait 5–7 minutes depending on the desired neutralization intensity. \u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli data-start=\"1128\" data-end=\"1152\" style=\";text-align:left;direction:ltr\"\u003e\n\n\u003cp data-start=\"1130\" data-end=\"1152\" style=\";text-align:left;direction:ltr\"\u003e Rinse well with lukewarm water. \u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli data-start=\"1153\" data-end=\"1212\" style=\";text-align:left;direction:ltr\"\u003e\n\n\u003cp data-start=\"1155\" data-end=\"1212\" style=\";text-align:left;direction:ltr\"\u003e For a more powerful result, the dwell time can be extended as needed.\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003ch3 data-start=\"1214\" data-end=\"1246\" style=\";text-align:left;direction:ltr\"\u003e To complete the operation and get the best result:\u003c\/h3\u003e\n\n \u003cp data-start=\"1247\" data-end=\"1520\" style=\";text-align:left;direction:ltr\"\u003eAfter washing with shampoo to neutralize yellow pigment, it is recommended to use \u003cstrong data-start=\"1302\" data-end=\"1380\"\u003eBYE-BYE YELLOW MASK – a mask to neutralize yellow pigment for blonde, lightened or gray hair\u003c\/strong\u003e .\u003cbr data-start=\"1381\" data-end=\"1384\"\u003e The mask strengthens the neutralization process, provides moisture, softness and shine, and restores the hair fiber without weighing down the hair, to maintain a professional and radiant result over time.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1522\" data-end=\"1532\" style=\";text-align:left;direction:ltr\"\u003e result:\u003c\/h3\u003e\n\n\u003cp data-start=\"1533\" data-end=\"1641\" style=\";text-align:left;direction:ltr\"\u003e Bright, illuminated and fresh hair, with a uniform and clean shade free of yellow and orange tones, to maintain perfect color and a healthy, radiant appearance every day.\u003c\/p\u003e","brand":"Yunsey","offers":[{"title":"Default Title","offer_id":46508422103191,"sku":"9876523452","price":152.1,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/505290-Champu-Bye-Bye-Yellow-1000ml.jpg?v=1769560922"},{"product_id":"אוקטן-פרל-ערכת-קיפ-דה-בלונד-שמפו-מסכה-סרום-ומברשת-octan-pearl","title":"Octan Pearl Keep the Blonde Kit Shampoo, Mask, Serum and Brush - Octan Pearl","description":"\u003cp style=\";text-align:left;direction:ltr\"\u003e \u003cspan\u003eKeep the Blonde Kit Shampoo, Mask, Serum and Brush\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cdiv class=\"woocommerce-product-details__short-description\" style=\";text-align:left;direction:ltr\"\u003e \u003cb\u003eThe assessment includes:\u003c\/b\u003e\n\u003c\/div\u003e\n\n\u003cdiv class=\"woocommerce-product-details__short-description\" style=\";text-align:left;direction:ltr\"\u003e \n\u003cstrong\u003eKeep the Blonde Shampoo 1000 ml –\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eA unique shampoo from Octane Pearl's KEEP THE BLONDE series based on protected, high-quality pearls. The pearls, known for their many properties, contain active anti-aging ingredients, proteins, amino acids, sea minerals and keratin. They restore the shine and elasticity lost during chemical treatments and natural damage to the hair. Suitable for use on blonde hair\/lightened hair with shades\/gray hair. The shampoo contains antioxidants and softening agents, cleanses the hair thoroughly, preserves the blonde and leaves a pleasant, velvety touch with a fresh scent. Suitable for dry, colored, damaged hair, blonde hair that has undergone chemical treatments and hair that has undergone straightening of all types.\u003c\/div\u003e\n\n\u003cdiv style=\";text-align:left;direction:ltr\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"woocommerce-product-details__short-description\" style=\";text-align:left;direction:ltr\"\u003e \n\u003cstrong\u003etractate\u003cspan\u003e \u003c\/span\u003eKeep the Blonde 500 ml –\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eA unique therapeutic nourishing mask from Octane Pearl's KEEP THE BLONDE series based on pearls from the protected and high-quality Australian coasts. The pearls, known for their many properties, contain active anti-aging ingredients, proteins, amino acids, sea minerals and keratin. They restore the shine and elasticity to the hair that have disappeared during chemical treatments and natural damage. Suitable for use on blonde hair\/gray hair\/lightened hair with shades\/hair that has undergone a smoothing process using all methods. The mask, which contains pigment antibodies and highly concentrated softening and nourishing ingredients, nourishes and restores the hair and leaves it flexible, soft, pleasant, tangle-free, shiny, easy to style, with brilliant and bold radiant tones, and a pleasant scent throughout the day. Keeps the blonde uniform and clean.\u003c\/div\u003e\n\n\u003cdiv style=\";text-align:left;direction:ltr\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"woocommerce-product-details__short-description\" style=\";text-align:left;direction:ltr\"\u003e \n\u003cstrong\u003eSerum\u003cspan\u003e \u003c\/span\u003eKeep the Blonde 125 ml –\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003eA unique treatment serum from Octane Pearl's KEEP THE BLONDE series based on protected, high-quality pearls. The pearls, known for their many properties, contain active anti-aging ingredients, proteins, amino acids, sea minerals and keratin. They restore the shine and elasticity to the hair that was lost during chemical treatments and natural damage. Treats split ends, contains antioxidants for blonde\/lightened\/colored hair that has undergone chemical treatments, suitable for hair that has undergone straightening. It is recommended to use the serum before and\/or after using a hair dryer. Absorbs into the hair and does not leave it greasy. Maintains the blonde and leaves the hair flexible, soft, pleasant, tangle-free, shiny, easy to style, and smells pleasant throughout the day.\u003c\/div\u003e\n\n\u003cdiv style=\";text-align:left;direction:ltr\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\n \u003cdiv class=\"woocommerce-product-details__short-description\" style=\";text-align:left;direction:ltr\"\u003e\u003cb\u003eDetangling brush\u003cbr\u003e And receive a fashionable bag as a gift\u003c\/b\u003e\u003c\/div\u003e","brand":"Octan Pearl","offers":[{"title":"Default Title","offer_id":46510304362647,"sku":"98765431281","price":429.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/10512.png?v=1769560983"},{"product_id":"אוקטן-פרל-שמפו-לשיער-בלונדיני-אוקטן-פרל-500-מל-octan-pearl","title":"Octan Pearl Shampoo for Blonde Hair – Octan Pearl 500 ml","description":"\u003cp style=\";text-align:left;direction:ltr\"\u003eA unique shampoo from Octane Pearl's KEEP THE BLONDE series based on protected, high-quality pearls. The pearls, known for their many properties, contain active anti-aging ingredients, proteins, amino acids, sea minerals and keratin. They restore the shine and elasticity lost during chemical treatments and natural damage to the hair. Suitable for use on blonde hair\/lightened hair with shades\/gray hair. The shampoo contains antioxidants and softening agents, cleanses the hair thoroughly, preserves the blonde and leaves a pleasant, velvety touch with a fresh scent. Suitable for dry, colored, damaged hair, blonde hair that has undergone chemical treatments and hair that has undergone straightening of all types.\u003c\/p\u003e\n\n \u003cp style=\";text-align:left;direction:ltr\"\u003e\u003cspan\u003e\u003cstrong\u003eInstructions for use\u003c\/strong\u003e\u003c\/span\u003e : Spray on damp\/wet hair, massage well for 1-2 minutes and rinse well.\u003c\/p\u003e","brand":"Octan Pearl","offers":[{"title":"Default Title","offer_id":46510325301399,"sku":"9876543129","price":119.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/D7_A9_D7_9E_D7_A4_D7_95-500-_D7_A7_D7_99_D7_A4-_D7_93_D7_94-_D7_91_D7_9C_D7_95_D7_A0_D7_93.jpg?v=1769560985"},{"product_id":"אוקטן-פרל-שמפו-לשיער-בלונדיני-אוקטן-פרל-1000-מל-octan-pearl","title":"Octan Pearl Shampoo for Blonde Hair – Octan Pearl 1000 ml","description":"\u003cp style=\";text-align:left;direction:ltr\"\u003eA unique shampoo from Octane Pearl's KEEP THE BLONDE series based on protected, high-quality pearls. The pearls, known for their many properties, contain active anti-aging ingredients, proteins, amino acids, sea minerals and keratin. They restore the shine and elasticity lost during chemical treatments and natural damage to the hair. Suitable for use on blonde hair\/lightened hair with shades\/gray hair. The shampoo contains antioxidants and softening agents, cleanses the hair thoroughly, preserves the blonde and leaves a pleasant, velvety touch with a fresh scent. Suitable for dry, colored, damaged hair, blonde hair that has undergone chemical treatments and hair that has undergone straightening of all types.\u003c\/p\u003e\n\n \u003cp style=\";text-align:left;direction:ltr\"\u003e\u003cspan\u003e\u003cstrong\u003eInstructions for use\u003c\/strong\u003e\u003c\/span\u003e : Spray on damp\/wet hair, massage well for 1-2 minutes and rinse well.\u003c\/p\u003e","brand":"Octan Pearl","offers":[{"title":"Default Title","offer_id":46510325399703,"sku":"98765431298","price":179.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/D7_A9_D7_9E_D7_A4_D7_95-1000-_D7_A7_D7_99_D7_A4-_D7_93_D7_94-_D7_91_D7_9C_D7_95_D7_A0_D7_93-1.jpg?v=1769560986"},{"product_id":"אוקטן-פרל-מרכך-לשיער-בלונדיני-1000-מל-octan-pearl","title":"Octan Pearl Conditioner for Blonde Hair – 1000 ml - Octan Pearl","description":"\u003cp style=\";text-align:left;direction:ltr\"\u003eA unique restorative conditioner from Octane Pearl's KEEP THE BLONDE series based on protected, high-quality pearls. The pearls, known for their many properties, contain active anti-aging ingredients, proteins, amino acids, sea minerals and keratin. Restores the shine and elasticity to the hair that was lost during chemical treatments and natural damage. Suitable for use on blonde hair\/gray hair\/lightened hair with shades\/hair that has undergone a smoothing process using all methods. Softens the hair and infuses increased moisture. Leaves the hair flexible, soft, pleasant, tangle-free, shiny, easy to style and smells pleasant throughout the day.\u003c\/p\u003e\n\n \u003cp style=\";text-align:left;direction:ltr\"\u003e\u003cspan\u003e\u003cstrong\u003eInstructions for use\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e:Spread evenly on washed and towel-dried hair. Wait 2-3 minutes and rinse with water.\u003c\/p\u003e","brand":"Octan Pearl","offers":[{"title":"Default Title","offer_id":46511877128343,"sku":"98765431264","price":209.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0482\/7332\/6231\/files\/D7_A7_D7_95_D7_A0_D7_93_D7_99_D7_A9_D7_A0_D7_A8-1000-_D7_A7_D7_99_D7_A4-_D7_93_D7_94-_D7_91_D7_9C_D7_95_D7_A0_D7_93.jpg?v=1769560987"}],"url":"https:\/\/yofeely.com\/en\/collections\/%d7%a9%d7%99%d7%a2%d7%a8-%d7%91%d7%9c%d7%95%d7%a0%d7%93%d7%99%d7%a0%d7%99-%d7%9e%d7%95%d7%91%d7%94%d7%a8-%d7%95%d7%a9%d7%99%d7%91%d7%94.oembed","provider":"יופילי","version":"1.0","type":"link"}